#DuEntscheidest – Campaign for the 2025 federal election

Freedom, security, social justice: they are all protected by and within a democracy. Democracy, in turn, thrives on participation. Shortly before the 2025 federal election, “Together for Democracy” – an alliance of more than 70 civil society associations and institutions – has therefore launched a campaign. This is intended to encourage people who, in the face of the increasing shift to the right, are wavering between resignation and commitment to continue to get involved.

flmh developed the #DuEntscheidest (#YouDecide) campaign for the alliance: from a unifying narrative and visual language that fosters unity and identity to positive messages that emphasise the value of democratic coexistence instead of spreading fear. The campaign addresses concrete realities of life, communicates that every voice counts and invites people to play an active role in creating a just society based on solidarity.

flmh designed eye-catching banners, posters, postcards and social media posts – all in the corporate design of the alliance. The materials are used nationwide, online and in public spaces to make democracy visible and tangible.